
YouTube Ads
YouTube ad campaigns that reach high-intent buyers at every funnel stage.
YouTube is the second-largest search engine in the world — your buyers are already watching content related to your product. We produce scripts, oversee creative production, set up Google Ads campaigns, and manage YouTube targeting from in-stream to discovery. Whether you're running awareness campaigns at the top of funnel or retargeting abandoned carts with product demos, we build the full YouTube ad system and optimise it around your target CPA.
The Problem We Solve
The team knows YouTube ads could work but has never known where to start.
Existing video content was built for brand awareness, not for driving a direct purchase decision.
Without the right audience layering, ads reach casual viewers instead of high-intent buyers.
What's Included
Proven ad scripts with hook-in-5-seconds structure, social proof, and CTA optimised for skippable formats.
In-stream, discovery, and bumper ad campaigns with audience layering and topic/keyword targeting.
Custom intent audiences, competitor channel targeting, in-market segments, and RLSA retargeting.
We direct the video production process — voiceover, editing, and thumbnail creation for CTR optimisation.
Google Ads conversion tags, GA4 goals, and view-through attribution configured for accurate ROAS reporting.
Systematic hook testing, thumbnail testing, and CTA variation to identify winning creative for scale.
“We always assumed YouTube ads were only for big brands with huge production budgets. Groweik scripted and launched our first campaign in under three weeks, and it's now our second-best paid channel after Meta.”
Real Work, Real Results

A look at how we structure and execute this service for our clients.
How It Works
Audience & Keyword Research
We identify the exact channels, topics, and search terms your target buyers are consuming on YouTube.
Script & Creative
Ad scripts written and reviewed, video produced or directed, thumbnails designed.
Campaign Launch
Google Ads setup, targeting configuration, bid strategy, and first-week monitoring.
Optimise
View-through rate, skip rate, and conversion data reviewed weekly — creative and targeting adjusted accordingly.
Why groweik?
Common Questions
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